Foundations · Pre-Seed
6 Months · 12 Sessions · Biweekly Live Calls
Level 1 clarifies the vision, stabilizes the founder, and builds on the business fundamentals for a scalable business.
Connecting to the personal why beneath the mission statement. Not what you do but who you are here to serve, and why it matters now.
You leave with: A lived, felt sense of purpose as the leader and source of your vision.
Find the creative source of your vision, values and mission.
You leave with: A clear and powerful vision in perfect alignment with who you are as a founder. Solidify your values and create your team manifesto.
Who originated this initiative — and what does that mean for how decisions get made? Source Principles (Peter Koenig) to prevent the co-founder conflict that kills 65% of high-potential startups.
You leave with: Founding roles mapped. Creative authority understood.
Articulating the specific problem you solve, for whom, and why your solution is different. The root of all traction.
You leave with: A crisp one-sentence value proposition.
The science of founder stress. Why 88% of founders under chronic pressure make worse decisions — and the daily practices that change that.
You leave with: One regulation practice. Understanding your own stress signals.
How to test assumptions with minimum resource. What counts as real traction versus positive feedback. Evidence over enthusiasm.
You leave with: One validation method in motion.
Separating personal and business finances. Conscious budgeting. The practical ground floor every founder needs before building anything else.
You leave with: Finances separated. Basic tracking in place.
How does your business make money? Revenue streams, cost structure, and whether the model can sustain the mission. The Impact Business Model Canvas.
You leave with: Draft business model. Purpose-Profit-Planet aligned.
Authority without guilt. Align all energies behind that vision with clarity on roles. How to hold decisions, invite input, and lead with clarity.
You leave with: Named leadership style. One boundary practised.
Your relationship with money is running your business whether you examine it or not. Pricing, asking, receiving, boundaries around value.
You leave with: One identified money pattern. One shift committed.
Your first paying customers or committed pilots. Channel selection, messaging, and the first 90 days of customer acquisition.
You leave with: A 90-day go-to-market plan in motion.
Reviewing the journey, consolidating insights, and preparing for Level 2 or independent execution.
You leave with: Clear roadmap for the next six months.
A program, a methodology, and a community — woven into one.
Begin Your Journey